Privacy Policy

Last Updated: December 8, 2025

Welcome to the website of PT Estetika Tekstura Adiwarna (Estura) (“we,” “us,” or “our”), accessible at https://estura.co.id/. We are committed to protecting your privacy and ensuring the security of your personal data.

This Privacy Policy explains how we collect, use, and safeguard your information when you visit our website, explore our premium flooring solutions (such as Firmfit and Tenacity), or contact us for project consultations.

1. Information We Collect

We may collect the following types of information:

  • Personal Information You Provide:
    We collect information that you voluntarily provide to us when you contact us via email, phone, or visit our showrooms. This may include:
    • Full Name.
    • Email address.
    • Phone number / WhatsApp number.
    • Company name (if representing a business or contractor).
    • Project details or product sample requests.
  • Usage Data & Technical Information:
    When you access our website, our servers and third-party tools automatically record standard data provided by your web browser. This data may include your computer’s Internet Protocol (IP) address, browser type and version, pages visited, and time spent on the site.

2. Web Analytics (Google Analytics & Search Console)

We use third-party analytics tools to help us understand how visitors engage with our website:

  • Google Analytics: This service tracks and reports website traffic. It uses cookies to collect data such as your IP address and the pages you visit. This data is aggregated and anonymized; it does not identify you personally. We use this information to analyze trends and improve the user experience of our website.
  • Google Search Console: We use this tool to monitor and maintain our site’s presence in Google Search results, ensuring our flooring products and content are easily accessible to our visitors.

3. How We Use Your Information

We use the collected information for the following purposes:

  • Customer Service: To respond to your inquiries regarding product specifications (water resistance, durability, etc.), stock availability, or showroom locations.
  • Business Operations: To process orders and manage relationships with our residential, hospitality, and commercial clients.
  • Website Improvement: To analyze traffic patterns to optimize our website’s performance and layout.
  • Communication: To send you updates or promotional materials regarding our products, provided you have consented to receive such communications.

4. Cookies

Our website uses “cookies” to enhance your experience and for the functioning of our analytics tools. You can choose to disable cookies through your browser settings, though this may affect the functionality of certain parts of the website.

5. Third-Party Disclosure

We do not sell, trade, or rent your personal identification information to external parties. We may share information with:

  • Service Providers: Trusted third parties who assist us in operating our website and business, provided they agree to keep this information confidential.
  • Affiliates: As part of our operational group, information may be shared internally to ensure efficient order processing and customer service.

6. Data Security

We implement appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information.

7. Links to Other Websites

Our website may contain links to other websites. We are not responsible for the content or privacy practices of such third-party sites. We encourage you to review the privacy policies of any third-party sites you visit.

8. Changes to This Privacy Policy

PT Estetika Tekstura Adiwarna has the discretion to update this privacy policy at any time. We encourage users to frequently check this page for any changes to stay informed about how we are protecting the personal information we collect.

9. Contact Us

If you have any questions about this Privacy Policy, our products, or your dealings with this site, please contact us at:

PT Estetika Tekstura Adiwarna (Estura)
Head Office:
Komplek Citta Graha, Jalan Panjang No. 26, Blok 2L
Jakarta 11520
Indonesia
Tel: +62 21 5819089